Famous faces join forces to celebrate a decade of Save The Children's Christmas jumper day
By Annabel Sinclair
Celebrities including Helen Mirren and Nicholas Hoult are among the stars joining the Save the Children’s Christmas Jumper Day’s 2021 campaign.
Christmas Jumper Day is celebrating its 10th year anniversary on Friday 10th December this year.
Famous faces across the nation have announced their support for the event which encourages people to borrow or buy a second-hand festive sweater, to make this the most sustainable Christmas Jumper Day yet.
Research of Save the Children found that two in ten Brits have brought a second hand knit and over half of brits are planning to buy second-hand gifts this Christmas in an attempt to be more sustainable.
To take part in Christmas Jumper Day, people are encouraged to donate £2 for adults and £1 for kids, to Save the Children.
Dame Helen Mirren said that she is “delighted” to be involved in Save the Children’s 10th Christmas Jumper Day.
As well as promoting an important message about sustainability, the series aims to amplify the voices of the children.
Striking images of influential people modelling vintage Christmas jumpers, shot by photographer Misan Harriman, connects them with young people’s messages of protest and hope for the future.
“Ban plastic. Reduce Pollution” are the touching words written by siblings James and Isla who attend a school in Port Talbot and chosen by Nicholas Hoult to feature in his portrait.
Speaking of his involvement in the campaign, Nicholas said: “I think kids are very aware of how non-renewable sources of energy or materials are destroying the earth around us and that’s what they’re going to have to deal with. We can all do better, whether it’s reducing our use of plastic bags or recycling better.”
Supported by Save the Children, the message is an important reminder of how the climate crisis negatively impacts children across the globe.
Save the Children exists to help every child reach their full potential, stay safe and change their future for good.
Christmas Jumper Day not only aims to give a voice to children in over 100 countries, but it brings some much-needed festive cheer to the nation.
Since its launch in 2012, Christmas Jumper Day has raised over £27 million for Save the Children.
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